Privacy Policy

 Last Updated: 8 November 2025

Pure Pigments ("we", "us", or "our") operates the website www.purepigments.co.uk. We are committed to protecting your personal information and your right to privacy in accordance with UK data protection laws, including the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.

This Privacy Policy explains how we collect, use, store, and protect your personal data when you visit our website, purchase products from our online shop, or book workshops with us.

Data Controller:
Pure Pigments
The Colour Makers House
Appleby-in-Westmorland
Cumbria
United Kingdom

Contact Information:
Email: mark@purepigments.co.uk
Phone: 017683 53530

• Make a Purchase: Name, billing address, delivery address, email address, phone number, and payment information
• Book a Workshop: Name, email address, phone number, postal address, dietary requirements (if applicable), and any special requirements or accessibility needs
• Create an Account: Name, email address, password, and billing/delivery addresses
• Contact Us: Name, email address, phone number, and the content of your message
• Subscribe to Our Newsletter: Name and email address

When you visit our website, we may automatically collect:

• Technical Data: IP address, browser type and version, time zone setting, browser plug-in types and versions, operating system and platform
• Usage Data: Information about how you use our website, products, and services, including pages visited, time spent on pages, and navigation paths
• Cookies and Similar Technologies: Please see our Cookie Policy for more information

We process your personal data under the following legal bases:

• Contract Performance: To fulfil orders, process payments, deliver products, and provide workshop services you have booked
• Legitimate Interests: To improve our website, products, and services, prevent fraud, and maintain the security of our systems
• Legal Obligation: To comply with accounting, tax, and other legal requirements
• Consent: For marketing communications (where you have opted in) and non-essential cookies

We use your personal data to:

• Process and fulfil your orders for pigments and art supplies
• Manage workshop bookings and send you relevant information about workshops you've booked
• Communicate with you about your orders, bookings, and account
• Process payments and prevent fraudulent transactions
• Send you marketing communications (only if you've opted in)
• Respond to your enquiries and provide customer support
• Improve our website, products, and services
• Comply with legal obligations, including accounting and tax requirements
• Maintain records for business purposes

We may share your personal information with:

• Payment Processors: To securely process your payments (e.g., Stripe, PayPal, or other payment gateways)
• Delivery Companies: To deliver your orders (e.g., Royal Mail, courier services)
• Email Service Providers: To send transactional and marketing emails (if you've opted in)
• Website Hosting Providers: To host and maintain our website
• Analytics Providers: To understand how our website is used (e.g., Google Analytics)

We may disclose your information if required to do so by law or in response to valid requests by public authorities (e.g., court orders, law enforcement).

If we are involved in a merger, acquisition, or sale of assets, your personal data may be transferred as part of that transaction.

We do not sell your personal data to third parties.

Your data is primarily stored and processed within the United Kingdom. If we transfer your data outside the UK, we will ensure appropriate safeguards are in place, such as:

• Standard Contractual Clauses approved by the UK authorities
• Transfers to countries with an adequacy decision from the UK government
• Other legally approved transfer mechanisms

We retain your personal data only for as long as necessary to fulfil the purposes outlined in this Privacy Policy:

• Order Information: 7 years (to comply with accounting and tax requirements)
• Workshop Bookings: 7 years (for business records and legal compliance)
• Marketing Data: Until you unsubscribe or withdraw consent
• Account Data: Until you request deletion or close your account
• Website Analytics: Typically 26 months (depending on analytics settings)

Under UK data protection law, you have the following rights:

You have the right to request copies of your personal data.

You have the right to request correction of inaccurate or incomplete personal data.

You have the right to request deletion of your personal data in certain circumstances.

You have the right to request restriction of processing your personal data in certain circumstances.

You have the right to request transfer of your personal data to another organisation or directly to you.

You have the right to object to processing of your personal data in certain circumstances, including for direct marketing purposes.

You have the right not to be subject to decisions based solely on automated processing that produce legal effects or similarly significantly affect you.

Where we rely on consent, you have the right to withdraw it at any time.

To exercise any of these rights, please contact us using the details provided in Section 1.

Our website uses cookies to enhance your browsing experience. Cookies are small text files placed on your device. We use:

• Essential Cookies: Necessary for the website to function (e.g., shopping basket, security)
• Analytics Cookies: To understand how visitors use our website
• Marketing Cookies: To deliver relevant advertisements (only with your consent)

You can control cookie preferences through your browser settings. Please note that blocking essential cookies may affect website functionality.

For detailed information, please see our separate Cookie Policy.

We implement appropriate technical and organisational measures to protect your personal data against unauthorised access, alteration, disclosure, or destruction. These include:

• Secure socket layer (SSL) encryption for data transmission
• Secure payment processing through PCI DSS-compliant providers
• Regular security assessments and updates
• Restricted access to personal data on a need-to-know basis
• Staff training on data protection

However, no method of transmission over the internet is 100% secure, and we cannot guarantee absolute security.

Our website and services are not directed at children under 16 years of age. We do not knowingly collect personal data from children under 16. If you believe we have collected information from a child under 16, please contact us immediately.

Our website may contain links to third-party websites. We are not responsible for the privacy practices or content of these external sites. We encourage you to read the privacy policies of any third-party websites you visit.

We may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements. We will notify you of significant changes by posting the new policy on our website with an updated "Last Updated" date. For material changes, we may provide more prominent notice or seek your consent where required by law.

If you have any questions about this Privacy Policy, wish to exercise your data protection rights, or have concerns about how we handle your personal data, please contact us:

Pure Pigments
The Colour Makers House
Appleby-in-Westmorland
Cumbria
United Kingdom

Email: [your email address]
Phone: [your phone number]

If you are not satisfied with how we handle your personal data, you have the right to lodge a complaint with the UK's supervisory authority:

Information Commissioner's Office (ICO)
Wycliffe House
Water Lane
Wilmslow
Cheshire
SK9 5AF

Tel: 0303 123 1113
Website: www.ico.org.uk

By using our website, purchasing products, or booking workshops, you acknowledge that you have read and understood this Privacy Policy.